• CONSULTING SERVICES

      FOR EMERGING DISRUPTORS

    • We help you connect to the hearts and minds of the people that matter.

       

      We selectively work with startups that are seeking leadership in their B2B market. We focus on

      putting the foundational brand and messaging elements in place

      to build sustainable, long-term businesses.

       

      NAVIGATE AMBIGUITY

      CUSTOMER STRATEGY

      We develop strategies that help drive a path through the ambiguity of emerging tech markets, pacing to the readiness of each of your audiences. Typically, we start with customer segmentation, research and analysis, and then develop a 30/60/90-day path forward.

      RESONATE

      MESSAGING & POSITIONING

      We help you connect to your audience, no matter who they are. Perhaps it's a potential investor, partner network, or an end customer. We conduct research to identify their mindset, desires, and beliefs, and then help you connect your vision to this profile.

      CONNECT

      BRAND IDENTITY

      Especially in a noisy, chaotic, and uncertain market, how you look—your brand identity—is a key driver of how you are perceived. It needs to reflect not only your unique perspective on the market, but the company you are working to become.

      BE HEARD

      COMMUNICATIONS

      How do you stand out as the signal among the noise? We bring together your unique perspective and point of view on the market in a way that connects with what your various audiences are ready to hear, from websites to decks, explanation videos, blogging, and sales tools, we're here to help.

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    • Let's make this matter.

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